Weekly Marketing Roundup: October 2 - 8, 2022
Casey, Swish Creative Studio
Hello and welcome to the weekly marketing roundup! Here’s a quick list of weekly design news, trends, strategies, podcast episodes, and other goodies. Let’s see what this week (October 2-8) has in store.
1. Quiet quitting with Leigh Henderson
Dropbox interviews Leigh Henderson about the growing viral TikTok movement.
2. How to find your people (better known as your target audience)
Find out just who in the world you are supposed to be marketing to. Understanding your key audience is integral to the success of marketing campaigns and making sure your users are connecting with your brand. Here’s a quick guide from HubSpot!
3. Art is not a luxury
A little snippet from Ethan Hawke on the necessity of creativity: Art is not a luxury.
4. Get a head start on presenting your marketing strategies for 2023
Use this list to stay ahead of the game with this list from MarketingWeek: “Planning for Marketing Planning: 14 steps to an effective presentation“
5. Building better products with a better mindset
Renewed interest in inclusive design (and accessible design) takes persistence to pull things off well. Learn more as the NN/g UX Podcast interviews Ryan Hudson-Peralta, a principal experience designer at Rocket Homes, who often introduces himself as a “father, husband, international speaker, and designer… who just happens to be born without hands.” He shares a bit about his journey into the field, and how he has created meaningful experiences with his designs and career. Listen here!
6. Why speed is the greatest challenge facing companies and how marketers can help
Listen in as Daniel Murray from the Marketing Millenials interviews Jay Baer, a mind full of all the marketing playbooks. Learn more about why speed is such a necessity in CX and marketing, and how content and talking to customers is more important than ever.
7. Digital marketing strategies that just work!
Getting started with your digital marketing strategy? This is the best place to start. Neil Patel walks through five strategies that just work and get you off to a great start.
8. A little think-piece on budgets and marketing ROI
An oldie but goodie.
Photo by Annie Spratt on Unsplash
Photo by Antonio Francisco on Unsplash
Photo by Windows on Unsplash
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